Our Story

Our Story

EXECUTIVE SUMMARY

NuBrands is a South African company registered under South African Companies Act. We manufacture confectionery products sweets, Chew, Toffee, Lollipops and distributes in South Africa and some of the SADC countries. Our target market comprises of independent trade Cash and Carry’s, Wholesalers, Supermarkets, Informal Traders and Independent Dealers. One of our objectives is to ensure that the customer obtains the best possible price and standard. We believe that it is only through this approach that we can ensure a long lasting win-win business relationship. We at NuBrands honour and value the commitment and performance of our employees and customers. We empower our people to reach their full potential. And in our company quality comes first, we practice total quality management. We consider the safety and health of our employees and the community to be of utmost importance and constantly seek the opportunity for growth. We exercise ethical conduct and transparency in all our dealings with our customers, employees and the community at large. These products are marketed in South Africa to markets through various distribution channels such as wholesaler, middlemen and retailers. The products are distributed and marketed into SADC Region i.e. Botswana, Zimbabwe, Zambia, Mozambique, Swaziland.

“To become the leading and most innovative company with the key focus in manufacturing, marketing and distributing of confectionery locally and within SADC Countries.”

“To become the most preferred provider of integrated and innovatively manufactured products and services for the benefit of our stakeholders through trust, and integrity.”

  • Dedication
  •   Total Quality Management
  •   Professionalism
  •   Integrity
  •   Dynamism
  •   Innovation
  •   Passion
  •   Success
  •   Social Responsibility